on Support, how to guides, Guides

    Setup a Basic DoubleClick Pixel on Ticketmaster

    If you just received an email from your Tradable Bits account manager about installing a DoubleClick pixel on your Ticketmaster site, we're here to help. Use the code provided in the email and follow these instructions: 1) Log into your Ticketmaster One account 2) Navigate to your Pixels area and…

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    on Support, Guides, how to guides

    Setup a DoubleClick Purchase Pixel on Ticketmaster

    After receiving an email from your Tradable Bits account manager with your DoubleClick purchase pixel code, follow these instructions to install it on your Ticketmaster: 1) Log into your Ticketmaster One account and go to Fanbuilder 2) Go to your Pixels area and select 'Add New Pixel Tracking' 3) Select…

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    on how to guides, Support, Guides

    Setting Up In Person Activation Campaigns to Protect Fan Data

    If you're planning an on-site activations using our Engagement Campaigns tool, here are some important things to know. Whether on an iPad or a large touchscreen, you will want to make sure to protect your fans' data as they enter your contest. We've created some custom Javascript to help your…

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    Chatbot Basics 4: Creating Stories

    Now that you understand stories and how they're used, let's set some up! Setup Your tbits _ start Message This is the first message your bot sends to fans before you ask them to authorize their Facebook account. If Facebook authenication is required for your Fan Chatbot, skip steps three and…

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    Chatbot Basics 1: Test Page & Integration

    Tradable Bits Fan Chatbots are your quick, fun and easy key to engaging fans. Chatbots can help you shorten your response time, take pressure off your customer support team, and provide fan data to your marketing, sales and sponsorship teams. Let's get you setup! Before you begin, contact your Account…

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    Chatbot Basics 2: What are Stories?

    What Are Stories? Stories are prebuilt replies that your Fan Chatbot can use to chat with fans. Start by creating some basic stories for the bot. Go into your Bot configuration, click 'Setup' and then click the drop-down menu 'Stories'. You'll see a few pre-created basic stories you can edit…

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    Create a New Idol

    Ever wonder how many of your fans follow another page, competitor, celebrity or artist? There's no need to wonder if you set up an Idols list. Anytime someone participates in your campaign, our platform will cross reference their interests with your Idols list. If they follow someone from your Idols…

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    How to Setup a Sales Pixel on Ticketmaster

    Let's setup your sales pixel! Sales pixels allow us to track offline conversions and to follow a fan's journey from the moment that they click a TBits tracker link to the moment they purchase their tickets. All the information gets linked to their Fan Profile and allows you to connect…

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    on Guides, Support, Definitions

    Tradable Bits Fan Chatbot Dictionary of Terms

    We've created a handy guide to all the terms used in Tradable Bits Chatbots so you can better understand what they are and how they work! We're constantly adding to this list, so if you see a word that's missing please contact us and we'll be happy to add it.…

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    How to generate an API Key

    Follow these steps: Visit your account profile by clicking your account name in the top right corner Go to the "Account" tab Scroll to the "Developer API Keys" section Click "Generate Key" button to create an API Key and Secret Still having trouble? Contact support here.…

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    Manual Approval vs Automatic Approval vs. Pre-Approved Authors

    When setting up your Stream, there are three "Trust Settings" options. Each one impacts the approval/refusal process for the content you collect. Manual Approval Gives you the most control over which content the Stream approves, removes and deletes You can moderate in two ways: Post Moderation: One by one,…

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    How to set up an email and CRM integration

    When fans participate in your campaign, our system collects and stores their information in the Fan CRM. If you want this information to push to your third-party CRM, you need to set up an integration. As of November, 2017 all MailChimp sign-up forms use a single opt-in. This will subscribe…

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    How to create a custom post

    Sometimes you want to create a custom post on your Stream without publishing to a social network. In that case, there are two publishing options; Custom Post Uploader and Custom Posts via HTML. Follow these steps to use the Custom Post Uploader: From your Manage Centre, select your Stream Visit…

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    Why can't people enter my campaign?

    Are you receiving complaints from Campaign participants that can't complete their entries. Ask yourself these questions... Is my campaign embedded on my website? Am I promoting my campaign using my website link (where the published Campaign lives)? Are the complainers using iPhones? Did they try to enter on the Facebook…

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    on how to guides, Support

    How to create and install a marketing pixel

    Marketing pixels are a great way to retarget people who visit your website and tailor messaging based on the pages they visit. Our marketing pixels cross-reference your page visitors with the people who participated in your past campaigns (in the Fan CRM). You know this high-quality audience is worth targeting…

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    on how to guides, Support

    How to setup a Vanity URL for Stream

    Maintain brand image by customizing your domain for Stream with a vanity URL. Follow these steps: Create a CNAME sub-domain and direct it to apps.tradablebits.com. Once the sub-domain is created, the DNS update can take up to 48 hours to propagate throughout the Internet. EXAMPLE: NOTE: A CNAME…

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    How to publish a Campaign

    Campaigns have four display options to choose from. Your Campaign objective may influence which option you choose. It's important to note that all four display options can live simultaneously, all the entries/fan activity will track under the same Campaign. Follow these steps: From your Manage Centre, click to the…

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    How to Delete a Campaign

    Sometimes you no longer have use for the campaign you created (ie. test campaigns). Campaigns are quick and easy to delete. Follow these steps: From your Manage Centre, click to the Facebook page with the Campaign you want to delete Click on the Campaign you want to delete Scroll to…

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    on how to guides, Support

    How to moderate your Campaign Comments

    Enabling comments on your campaign is another way to engage your audience after they complete your campaign's call-to-action. Follow these steps: From your Manage Centre, click the "Moderate" button under "Comments" section You will see a list of all the comments on your Campaigns, choose which comments to approve or…

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    on how to guides, Support

    How to enable or disable comments on Campaigns

    Enabling comments on your campaign is another way to engage your audience after they complete your campaign's call-to-action. Follow these steps: Open up your campaign Scroll down to the "Optional Setup" section and click to expand the menu Click the "Add Comments Widget" checkbox (or uncheck it to disable) Choose…

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    DIGITAL MARKETING DIGEST
    by Tradable Bits

    Fan-based marketing tips and trends from the Tradable Bits team.

    Want to market smarter to your fans? Book a demo today.
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